Exciting Year for Architecture Visualization and Visual Reality Industry

Chaos Group has conducted an online survey. Group has recently published the annual report on the development of the Architectural, Engineering, and Construction (AEC) industry. The report has predicted the rapid rise of new software and technologies. These new tools would be more powerful, efficient, and advanced to meet the rising demand for technological innovation. To support this rapid rise, new investment and professional training are required.

The Published report is based on the survey conducted by Group. In this survey, a total of 5769 participants from 70 countries had participated. Survey questions were from different topics. Key topics include the type of technology used, challenges faced respondent feelings, and expectations about the future of the visual reality industry. Participants include both Freelancers as well as employees from studios.

Key Challenges & Changes

The first part of the survey discussed the key challenges and changes faced by the participants. The majority of the participants suggested that the biggest changes are happening in the field of building information systems (BIM) and virtual reality (VR) domain during the last few years. Next on the list, was the demand for sustainable design. Some of the key challenges highlighted are tight deadlines, low budget, and shortage of skills for high-end photorealistic content, and increase competition.

Rise of Virtual Reality

The next section of the report is dedicated to Virtual Reality Technologies. Survey results suggest that either a large number of participants have adopted or experimenting with Virtual Reality in projects or have plans to adopt it in near future. It is clear that VR has given more power to visualization artists to try new ways to visualize and represent the project. Due to large risk appetite and financial power, large firms are the first movers in the Virtual Reality space and more than half of large firms have used Virtual Reality-based 3D modelling. According to the survey, the Key software used to create VR content are VR, Unreal, Unity, Lumion, Escape, and others in order of high to low percentage use.

Rendering & Cloud Services

The last section of the report includes the research about Rendering. Results show the increased use of external rendering and cloud services by participants to complete the projects. The report estimates that the use of cloud rendering could be double or triple within a year due to cost advantage and ease of use. The main reason for the faster adoption of cloud services is the shorter render time and multiple projects at one time.